5 big brands committed to using recycled materials
February 2, 2023 at 4:00 PM
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Plastic pollution is a huge global issue with seemingly no finite end. On the one hand, we rely on plastic products almost every day of our lives, on the other, the environmental damage concerns about plastic waste are undeniable. National Graphic estimates that at its current rate, uncontrolled plastic waste would reach over 99 million tons by 2030.

Recycling has been one of the most promising solutions to this matter. Rather than let the plastic products end up in landfills at the end of their service life, why not reuse and repurpose them into something new and useful?

By incorporating recycled plastics into their products, companies can reduce the demand for virgin plastics and decrease the amount of waste that ends up in the environment.

Many big corporations have already made the switch to using recycled materials and many more have pledged to follow suit in the near future. Let’s take a look at some of the biggest global companies that use recycled materials in a bid to limit plastic pollution.

1. Unilever

Consumer giant Unilever has set out a comprehensive plan for its plastic packaging goals. Over the next 2 years, the company expects to use 25% recycled plastic in its packaging and ensure that 100% of its plastic packaging is fully reusable, recyclable, or compostable.

2. Adidas

As part of its sustainability initiatives, Adidas is committed to using only recycled materials to manufacture garments by 2024. In 2015, the company partnered with environmental organization Parley for the Oceans to raise awareness about the impact of pollution on the health of the oceans and has since manufactured a new series of shoes made from recycled plastic waste sourced from beaches.

3. Coca-Cola Company

The Coca-Cola Company has had its fair share of negative press about how its plastic waste is among the world's leading polluters. In response, the beverage giant has intensified its plastic waste reduction initiatives. Among other goals, the company expects to use at least 50% recycled material in its packaging by 2030 and make 100% of the packaging recyclable by 2025.

4. L’Oréal

Headquartered in France, L’Oréal is a household name in the beauty industry. Over the last 10 years, the company has been committed to reducing plastic waste by continuously improving its plastic packaging to make it recyclable, reusable, or compostable. As part of its plastic packaging policy, L’Oréal expects 50% of the plastics used in its packaging will come from recycled or bio-sourced materials by 2025.

5. P&G

P&G is targeting two primary goals with regard to recyclability — 100% of its consumer packaging will be recyclable or reusable and 50% reduction in virgin petroleum plastic resin in consumer packaging. The company plans to hit these goals no later than 2030.

How else can brands reduce plastic pollution?

Big or small, businesses can play their part in minimizing plastic pollution in several ways, including:

  • Elimination of single-use plastics: Many companies are phasing out single-use plastics, such as straws and water bottles, in an effort to reduce plastic waste.
  • Packaging redesign: Brands are rethinking the design of their packaging to make it more sustainable, for example, by using biodegradable materials or reducing the amount of plastic needed for a product.
  • Collaboration with suppliers: Companies can work with suppliers to reduce the amount of plastic in their supply chains, from sourcing to production and distribution.
  • Education and advocacy: Brands can use their platform to raise awareness about the impacts of plastic pollution and encourage consumers to make more sustainable choices.
  • Partnering with environmental organizations: Companies can partner with environmental organizations to support clean-up efforts and advocate for policy change at the local and national levels.

Becher Plastics: Leading manufacturer of recycled plastic

At Becher Plastics, our mission is to help our customers reduce their carbon footprint by manufacturing high-quality recycled plastic resins. Our specialty is working with polyethylene foam plastics, plus we offer a complete lineup of recycling services.

Since 1970, our commitment to integrity has never wavered. We work with all sizes of companies that use recycled materials and strive to be a recycling partner that you can trust.

Get in touch

Give us a call at 920-809-4778 to get in touch. If you’re in the Northeastern Wisconsin area, feel free to stop by. We’re located in the heart of the Fox Cities.